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Research, Development and Marketing Communications Specialist

Main responsibilities:

  • Conduct consumer, product and trend research to provide actionable insights for product development and innovation strategies
  • Evaluate Brand Health Tracking & Shopper Insights for following actionable recommendations to commercial team
  • Participate in the new product development (NPD) process, ensuring adherence to the stage-gate methodology and supporting cross-functional team coordination
  • Collaborate with production, procurement, planning, legal, sales, and marketing teams to support innovation projects and ensure timely delivery
  • Support Innovation Board Meetings by presenting research insights and data-driven recommendations for new product initiatives
  • Analyze product portfolios to create strategies for improving, replacing, or discontinuing underperforming SKUs, ensuring alignment with overall profitability goals
  • Support the development of 3-year plans for portfolio health improvement and strategic innovation
  • Build and evaluate business cases for new product initiatives, ensuring alignment with P&L targets and long-term business objectives
  • Support yearly media strategy creation providing insights based on channel performance analyses & media insights
  • Increase efficiency of media campaign by thorough evaluation of media KPIs
  • Overview and improve efficiency of budget spending on creative & BTL works

 

Requirements:

  • Bachelor’s degree in  Finance/Economics
  • аt least 2 years experience in commercial team
  • fluency in Azerbaijani, Russian, English language-upper intermediate
  • MS Office (Excel & PowerPoint Advanced)
  • Finance foundation (basic understanding of P&L, cashflow)
  • Familiarity with research methodologies
  • Working understanding of Media Channels
  • Project management & analytical skills.

 

Contacts:  

If you meet the above requirements and would like to apply for this interesting and difficult job at the same time, please send your resume in English with the expected level of payment here.