21 iyul tarixində Park Bulvar ticarət və əyləncə mərkəzində Carlsberg Azerbaijan tərəfindən təşkil olunmuş “Xırdalan iç – Xırdalanda ev qazan!” promokampaniyası çərçivəsində ilk mükafatlandırma mərasimi keçirilib.
During the ceremony, Carlsberg Azerbaijan Marketing Director Yana Slivka handed the key to the flat to the new owner Rashad Guliyev emphasizing that two more flats within the framework of the campaign are waiting for their winners.
Rashad Guliyev who lives in the Masalli region was specially invited to Baku to participate in the award ceremony and for the subsequent re-registration of the flat: ‘I am very happy that my favourite Xırdalan Beer gave me the opportunity to find a flat in Khirdalan. Despite the fact that I registered only 8 codes, whereas my friends and acquaintances registered much more, I believed in victory and I was right. Thank you very much for the prize, now I have my own flat in Khirdalan!’
Yana Slivka, Marketing Director, Carlsberg Azerbaijan: ‘In developing the campaign, we wanted not only to attract additional attention to the flagship brand Xırdalan, but, most importantly, do something really meaningful for our consumers. Realizing that one of the key indicators of well-being is the availability of own property, we decided to stay on flats as the main prize. And today, handing the keys to the flat to the happy winner, we see the first fruits of our work. There are two more apartments waiting for their owners, you must not lose the chance because each code under the lid can be a winning one.’
So, within the promotional campaign Drink Xırdalan, Win a Flat in Khirdalan which started on April 1, 3 renovated flats in the residential complex Kristal Abşeron in Xırdalan are being raffled off. In order to take part in the drawing, adult consumers need to buy Xırdalan Beer, find the code under the lid and register it on the promo website www.xirdalanpromo.az.
The next, second drawing of the flats will take place on August 1, 2018.
The products with the lottery sign participate in the campaign Drink Xirdalan - Win a Flat in Khirdalan (Xırdalan iç - Xırdalanda ev qazan!) in the following packing formats: Xırdalan 0.5L glass bottle, Xırdalan 0.45L iron pot, Xırdalan PET 2.0L, Xırdalan PET 1.5L, Xırdalan Draft 0.44L glass bottle, Xırdalan Export 0.44L glass bottle.
More detailed information about the campaign rules can be obtained on the product label and on the website www.xirdalanpromo.az, or by calling the hotline (012) 404 31 33.
CarlsbergAzerbaijan Brewery is located in Khirdalan, 10 kilometers from the capital of Azerbaijan. The production capacity of the plant is 8mln decalitres per year, and the company employs about 220 people and about 400 mediators (distributors, agencies, contractors). The annual deductions of CarlsbergAzerbaijan to the budget are about 15mln AZN, the company has the status of a tax partner of the Ministry of Taxes of the Republic of Azerbaijan. The total investment of the company in the development of the plant is about 50mln AZN. The company portfolio includes such popular brands as Xirdalan, Tuborg, Baltika 7, Baltika 0, Baltika 9, Baltika KULER, Efsane, Zhigulevskoe Firmennoe, Carlsberg, Holsten, Kronenbourg Blanc, Seth and Riley's Garage.
Carlsberg Group was founded in 1847 and at the moment is one of the world largest producers of beer. Headquartered in Copenhagen, the capital of Denmark, Carlsberg Group has factories in dozens of countries in three major regions of the world - Western Europe, Eastern Europe and Asia and its products are represented in 150 countries. The company portfolio includes more than 140 brands of beer. The total number of employees of the Group is more than 42,000.